Maybelline New York - Game & Campaign

Created an interactive game for Maybelline New York’s Dream Sun Glow range. Working from initial scripts and storyboards, I led design and build, collaborating with illustrator and animator Luella Wright to bring the concept to life. Players selected products and outfits to influence a range of narrative outcomes, creating a playful, personalised experience. I worked across L’Oréal Group brands including Maybelline New York and Garnier between 2006 and 2011, delivering campaigns, games and digital experiences.