Rich media online campaign with integrated video
Ideas & Creative Direction - Dyson & Myself
Art direction - Dyson & Myself
Design - Myself
Production - Myself & Spicerack
One of my initial sketches
Dyson - Campaign Production
Led production on the global launch of Dyson Supersonic in 2015, delivering a large-scale digital campaign across 34 territories. Working closely with Dyson’s in-house creative team, I went on to lead production across hundreds of campaigns over six years, supporting activity across multiple product categories. My role focused on delivering high-quality, best-practice production, with creative direction led by Dyson. In periods of high demand, I also supported across concept, design and final execution. The example shown here is one such project.
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