Rich media expandable online campaign with integrated video
Ideas & Creative Direction - Myself
Design - Myself
Production - Spicerack / Myself
Produced a rich media campaign for Garnier built around expanding ad formats and continuous animation. The concept featured a high-speed sand surfer revealing messaging across a moving desert backdrop, with seamless transitions between collapsed and expanded states. I worked across L’Oréal Group brands including Garnier and Maybelline New York between 2006 and 2011, delivering campaigns, landing pages, games and email. I produced online campaigns, landing pages, games and rich emails for L’Oréal Group brands including Garnier and Maybelline New York for 5 years, from 2006 to 2011.